Razorfish
At Razorfish, I led the creation of new digital and print content for both legacy and emerging clients, with a primary focus on T-Mobile. My contributions encompassed the complete redesign of the T-Mobile website and the UX/UI development for the T-Mobile app.
Collaborated closely with product teams and developers to roll out campaigns for new phones and plans, conceptualize product description pages, and enhance the overall user experience.
Key responsibilities included overseeing web design elements, redlining, and ensuring responsive designs functioned seamlessly across devices. This role required balancing strategic design with technical precision to deliver a cohesive, user-friendly experience.